“Brainstorming, ironically, is a structured way of breaking away from structure. It takes practice."
Tim Brown, IDEO
Our ideation sessions are organized to take place over 4 days, each of which is dedicated to one stage of this process:
Day 4
TESTING AND DELIVERY
We test prototyped ideas and validate our solution
Day 3
PROTOTYPING
The best part of the week, where we put things into practice.
Day 2
DEFINITION
Here we discuss and vote on the best hypotheses that will define our problem
Day 1
DISCOVERY
It's time to put everything we know about the problem on the table
Day 5
WRAP UP
Final discussions and prioritization of subsequent steps
61% of entrepreneurs in Brazil do not have a defined plan
Source: Sebrae/SP
58% of non-Brazilian entrepreneurs do not know what problem they are solving.
Source: Sebrae/SP
91% of entrepreneurs do not seek information about their competitors.
Source: Sebrae/SP
Why investing in an Ideation Workshop is important for your operation
Delivery
• Innovative solutions
• Customer understanding
• Interdisciplinary collaboration
• Rapid iteration and prototyping
• Risk reduction
• Employee engagement
• Strategic alignment
No Delivery
• Specific technical experiences
• In-depth market knowledge
• Executive decision making
• Practical implementation
• Definitive and final solutions
What an ideation session delivers and what it doesn’t deliver
Contact
Do you have a complex problem and would like help to make your product or service a success story? Fill out the form below and we will get back to you as soon as possible.
See you soon!
hello@studiofabrica105.com.br
Av. Dr. Gentil de Moura, 114
Conj. 1613 - Ipiranga, São Paulo
Brands & Companies
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